From blueprint to breakthrough: How AI and automation can transform the consumer enterprise
McKinsey
JUNE 10, 2025
Yet most consumer organizations are either overwhelmed by the volume of gen AI (and agentic AI) use cases or are too focused on near-term initiatives to make any meaningful progress. The research adjusts for labor and technology costs, not just technology’s potential, given the variation of these factors across markets.
72 
Let's personalize your content